Blog
Insights, guides, and news about the tours and activities industry.
Insights, guides, and news about the tours and activities industry.

Learn how to get your tours and activities listed on Google Things to do. We break down every Google surface - Ads, Carousel, POI, Admission and Operator Booking modules - and compare the three connectivity options: Google Business Profile, your ResTech, and Magpie.
A video explainer covering the Google Things to Do program, the newest addition to the Google Travel portfolio.
Google is expanding Things to Do beyond POI searches into broader activity-related search terms - claiming significant real estate on results pages.

The most comprehensive guide to Google Things to Do - what it is, how it works, where your listings appear, the different display types, and how to get started as an experience operator.
Understanding Google's Operator Booking Module - what it is, how to find it, and how to troubleshoot common visibility issues.